Hospitality Marketing and Support to SMEs

The Sri Lanka Tourism industry depends heavily on its Small and Medium Enterprises (SMEs). Many Establishments are sole proprietor or partnerships and offer a unique total Sri Lankan experience.

The SLTDA is committed to assisting SME’s by assisting in the improvement of their marketing and competitive capabilities, and providing adequate support and funding for its development.

Research is a vital tool and assists in providing innovative marketing, cooperative ventures and new proposition developments.